Privacy Policy

Privacy Notice

Last updated: August 2026

Positive8 Limited (“Positive8”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Notice explains what personal information we collect, how and why we use it, who we may share it with, how long we keep it and the rights you have in relation to your information.

It applies when you visit our website, contact us, engage with us as a client or prospective client, receive communications from us or otherwise interact with Positive8.

1. Who we are

Positive8 Limited is a company registered in England and Wales under company number 04034265.

Our registered office is:

92 Devonport Road
Shepherds Bush
London
W12 8NU
United Kingdom

For the purposes of UK data protection law, The Positive8 Limited is the data controller of personal information covered by this Privacy Notice.

If you have any questions about this Privacy Notice or how we use your personal information, please contact us using the details provided in section 12.

2. Information we collect

The personal information we collect depends on how you interact with us.

It may include:

• your name;
• job title and role;
• company or organisation;
• business email address;
• business telephone number;
• information you provide when contacting us or submitting an enquiry;
• correspondence and records of our communications with you;
• information relating to our relationship with you or your organisation;
• your marketing preferences;
• IP address, browser, device and website usage information; and
• other professional information relevant to our services or business relationship.

We do not intentionally collect special category personal information through our website or for marketing purposes.

3. How we collect information

We may collect personal information directly from you when you:

• contact us through our website;
• contact us by email, telephone or another communication method;
• enquire about our services;
• become a client, supplier or business partner;
• subscribe to communications or content;
• attend a meeting or event involving Positive8; or
• otherwise interact with us.

We may also obtain professional contact information from other sources. These may include:

• your employer’s or organisation’s website;
• publicly available business information;
• Companies House and other public registers;
• professional networking platforms;
• referrals and introductions;
• business information and data providers; and
• information already available to us through an existing business relationship.

Where we obtain personal information from another source, we use it only where we have a lawful basis to do so.

4. How we use your information

We may use personal information to:

• respond to enquiries and requests;
• provide our consultancy and professional services;
• prepare proposals, quotations and statements of work;
• manage client and prospective client relationships;
• communicate with clients, suppliers and business partners;
• manage contracts and commercial arrangements;
• operate, maintain and improve our website;
• understand how our website and content are used;
• provide relevant business-to-business communications and marketing;
• identify organisations and business contacts who may have an interest in our services;
• maintain accurate business records;
• protect our systems, website and business from misuse or security threats;
• establish, exercise or defend legal rights; and
• comply with our legal, regulatory and financial obligations.

We will not use your personal information for purposes that are incompatible with those described in this Privacy Notice unless permitted or required by law.

5. Our lawful bases for processing

UK data protection law requires us to have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on:

Legitimate interests

We may process personal information where it is necessary for our legitimate business interests and those interests are not overridden by your rights and interests. These interests may include operating and developing our business, managing client relationships, improving our services, maintaining the security of our systems and undertaking appropriate business-to-business sales and marketing.

Contract

We may process information where this is necessary to enter into or perform a contract with you. Where our contract is with your employer or organisation rather than you personally, we will normally rely on legitimate interests to process your business contact information.

Legal obligation

We may process information where necessary to comply with legal, regulatory, accounting or other obligations that apply to us.

Consent

Where we rely on your consent, you can withdraw it at any time.

6. Business-to-business marketing

We provide services primarily to businesses and organisations.

We may use professional contact information to identify and communicate with people who we reasonably believe may have an interest in Positive8’s services or content.

This information may have been provided directly by you or obtained from sources such as company websites, professional networking platforms, publicly available information, referrals and reputable business information providers.

Where permitted, we may rely on our legitimate interests in developing and promoting our business to process personal information for business-to-business marketing. We also comply with applicable requirements of the Privacy and Electronic Communications Regulations 2003 (“PECR”).

Where consent is required for a particular form of marketing, we will obtain it before sending that marketing.

You have the right to object to the use of your personal information for direct marketing at any time.

Marketing emails from Positive8 will include a way for you to unsubscribe or change your preferences. You can also contact us directly to ask us to stop sending marketing communications.

If you opt out, we may retain limited information on a suppression list so that we can respect your preference and avoid contacting you again for marketing purposes.

7. Sharing your information

We do not sell your personal information.

We may share personal information where necessary with trusted organisations that help us operate our business and provide our services.

These may include:

• CRM and marketing technology providers;
• website hosting and technology providers;
• analytics providers;
• email and communications providers;
• cloud and IT service providers;
• consultants and subcontractors involved in delivering our services;
• accountants, lawyers and other professional advisers; and
• regulators, government bodies or law enforcement agencies where required by law.

Where another organisation processes personal information on our behalf, we require it to handle that information appropriately and in accordance with applicable data protection requirements.

Some organisations may act as independent data controllers for the information they receive. Where this applies, their own privacy notices and data protection obligations will apply.

8. International transfers

Some of the service providers and technology platforms we use may process or store personal information outside the United Kingdom.

Where personal information is transferred internationally, we take appropriate steps to ensure it receives an appropriate level of protection in accordance with UK data protection law.

This may include relying on UK adequacy regulations or using approved contractual safeguards and other appropriate protections.

9. How long we keep your information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and to meet our legal, regulatory, contractual and legitimate business requirements.

The appropriate retention period depends on the nature of the information and our relationship with you.

For example:

• information relating to clients and contracts may be retained for the period required to manage our relationship and meet legal, tax and accounting requirements;
• enquiry and prospective client information may be retained while there is a reasonable business reason to maintain contact;
• marketing information may be retained while we believe our services or content remain relevant to your professional role, unless you object or unsubscribe; and
• suppression information may be retained for as long as necessary to ensure we continue to respect an opt-out request.

We periodically review the personal information we hold and delete or anonymise information that is no longer required.

10. Cookies and website analytics

Our website may use cookies and similar technologies to operate correctly, understand how visitors use the site and improve its performance.

Some cookies are necessary for the website to function and do not require consent.

Where cookies or similar technologies require consent, they will not be activated until you have made the appropriate choice through our cookie consent mechanism.

More information about the cookies used on our website, their purposes and how you can manage your preferences is available in our Cookie Policy.

11. Your rights

Under UK data protection law, you may have rights in relation to your personal information, including the right to:

• request access to the personal information we hold about you;
• ask us to correct inaccurate or incomplete information;
• ask us to delete your personal information in certain circumstances;
• ask us to restrict how we process your information;
• object to certain processing based on legitimate interests;
• object to the use of your information for direct marketing;
• request transfer of your information in certain circumstances; and
• withdraw consent where we rely on consent.

The right to object to the processing of your personal information for direct marketing is absolute. If you object, we will stop using your personal information for that purpose.

Some rights apply only in particular circumstances and may be subject to exemptions under data protection law.

12. Contacting us

If you have any questions about this Privacy Notice, how we use your personal information or would like to exercise one of your rights, please contact:

Positive8 Limited
Email: enquiries@positive8.com

We may need to verify your identity before responding to certain requests.

13. Complaints

If you have concerns about how we handle your personal information, please contact us so that we can investigate.

You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.

Information about your data protection rights and how to make a complaint is available from the ICO website.

14. Links to other websites

Our website may contain links to websites operated by other organisations.

We are not responsible for the privacy practices of those websites. We recommend reviewing the privacy notice of any external website you visit.

15. Changes to this Privacy Notice

We may update this Privacy Notice periodically to reflect changes to our business, website, services, technology or legal requirements.

The latest version will be published on our website and the date at the top of this notice will show when it was last updated.